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Binance launches Platform for VIP and Institutional Users

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  • Binance launches an upgraded feature on its platform
  • Binance Institutional targets the VIP and institutional investors on the platform
  • The new feature comes as Binance’s efforts to upgrade the institutional offerings and services

Binance users, both the VIP and institutional users will now be able to access improved and enhanced Institutional offerings.

The Binance cryptocurrency exchange platform reported to launch a flagship platform. The exchange platform aims to enhance its users’ institutional offerings and services.

Composition of the Institutional offerings

These institutional offerings come with custom-made solutions for all Binance users. They include the Asset Managers, brokers, hedge funds, corporates, family offices and liquidity providers. Proprietary trading firms and high-net-worth individuals (HNWIS)  are also factored in.

The institutional offering features the world-class Binance digital asset solution. This feature includes Execution and Over-The-Counter services, Asset Management and Custody, and a Broker and liquidity program.

There will also be institution-grade products and services which will factor in trading solutions yield products, professional services, and data as well as reporting services.

Binance expands amidst a bear market

With the crypto market going through uncertain times and recording a tremendous downfall of major cryptocurrencies including Bitcoin, Binance continues to record upward mobility.

Major crypto firms and exchange platforms have encountered challenges within the bear market. Illiquidity, margin calls, and technical hardships have led to many firms recording a decline in expenditures.

For instance, Coinbase and BlockFi laid off hundreds of their workers to pull through the second phase of the crypto meltdown. Gemini and crypto.com also announced layoffs and minimized budgets due to bear markets.

Binance however stands out. Despite the bear market, the platform is reported to have opened a total of 2000 vacant positions.

Binance, the leading crypto exchange platform, also announced that it rolled out trading fees on the Binance.US platform.

Just recently Binance partnered with Cristiano Ronaldo and launched an “exclusive Multi-year NFT partnership.” Binance will be launching a  worldwide campaign to educate Ronaldo’s fanatics on the basics of the Web3 ecosystem.

Binance also recently partnered with The Weeknd and launched a tour, which aimed to demonstrate the power of Web3 technology in the entertainment space.

In April 2022 the Binance.US platform also raised approximately $200 million at a pre-money valuation of $4.5 billion.

Crypto, blockchain and web3 adoption continue to skyrocket. And in a bid to support the adoption of this revolutionizing space the platform cashed in $500 million in an investment fund.

 

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